blog post image

6 Instagram Collab Post Ideas

Instagram's collaboration feature has opened up a world of possibilities for creators, brands, and influencers to connect and engage with their audiences in new and exciting ways. Whether you're looking to boost your follower count, strengthen your brand presence, or simply have fun with fellow creators, collaborating on Instagram can work wonders. In this post, we'll explore six creative IG post ideas that leverage the collaboration feature to its fullest potential.

#1 Behind-the-Scenes Collab

Take your audience behind the curtain by collaborating with another creator in your niche. Share a series of posts that provide a sneak peek into your work process, daily routine, or a joint project. Use Instagram's collaboration feature to tag each other in posts and stories, showcasing the dynamic synergy between your styles and personalities.

#2 Takeover Tuesdays

Collaborate with a fellow creator for a day and let them "take over" your Instagram account. This idea works particularly well if you're in a similar niche or have overlapping audiences. This fresh perspective can inject new energy into your feed, attracting both your follower base and your collaborator's fans.

#3 Product Showcase with Influencers

If you're a brand, partnering with influencers can greatly amplify your product's reach. Invite influencers to showcase your products in their unique style. Use the collaboration feature to tag each other in posts and stories, allowing both parties to tap into each other's follower bases.

#4 Expert Interviews

Collaborate with experts, industry leaders, or even your peers for insightful interviews. Conduct a live Q&A session using Instagram Live, and encourage your followers to ask questions. This not only offers value to your audience but also exposes your collaborator to a new set of engaged viewers.

#5 Caption Collaboration

Create a series of images or artworks and collaborate with a wordsmith or poet to provide captions. The synergy between visual and written art can be captivating. You can even turn this into a weekly or monthly series, exposing your audience to different creative minds.

#6 Challenges and Contests

Organize collaborative challenges or contests with fellow creators. Encourage participants to create content based on a specific theme and use a designated hashtag. This idea fosters a sense of community, encourages engagement, and can potentially make your collaboration go viral.


Incorporating Instagram's collaboration feature into your content strategy can result in increased engagement, broader exposure, and a deeper connection with your audience. Whether you're an influencer, brand, or individual creator, these six IG post ideas can help you harness the power of collaboration and unlock new levels of creativity. So, start collaborating, experimenting, and creating remarkable content that resonates with your followers and partners alike!

telegram image

Enjoyed reading it? Spread the word

author image
Carrie Boswell

Carrie Boswell is the Digital Marketing Content Specialist at PLANOLY. She is always finding ways to include pop culture and the Gen Z perspective into the content we create for marketers and small business owners.

More by Carrie Boswell
blog post image
How to Write the Perfect Social Media Caption
blog post image
5 Fitness Branding Tips for Content Creators
blog post image
5 Fitness Content Trends to Try Out In Your Content Planning
Simplify Your Social Planning

From idea to post - PLANOLY is your go-to planner for TikTok, Instagram, Facebook, Twitter & Pinterest.

Try For Free

You May Also Like