A phrase is used to describe a specific visual and lifestyle trend associated with being minimalist & polished
"Hailey Bieber has the ultimate "clean girl aesthetic."
This term gained popularity on platforms like Instagram, TikTok, and Pinterest.
The "clean girl aesthetic" typically involves curated content that emphasizes a neat and organized lifestyle, often showcasing well-designed spaces, simple and cohesive color palettes, and an overall sense of tidiness. This aesthetic extends beyond physical spaces to include personal habits, skincare routines, and overall well-being.
Influencers and content creators started popularizing the "clean girl aesthetic" in last couple of years by sharing images and videos that embody the clean girl vibe. See a deep dive on the phenomenon and see examples of "clean girl" photos & videos on the Dupe photos blog. The trend reflects pop culture valuing simplicity, mindfulness, and an organized approach to various aspects of life.
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