Your Planoly store is your digital storefront. It's where you showcase your unique brand, connect with your audience and ultimately sell your products and services. Nailing the first impression is key to converting followers into customers.
As a designer at Planoly, I’ve helped design Creator Store site templates that both look beautiful but also generate sales for you and tried to do the heavy lifting to make creating a store really easy. But, we often get questions on how creators can elevate the look of their store.
Here are my top tips for making a Creator Store that is the perfect balance of aesthetic and revenue generating.
- Start with a template: Use one of our templates to jumpstart your design process. Our templates leverage design and conversion best practices to make your store work harder for you. It’s like having a professional design your site without the hefty price tag! Some of my favorite templates are: Cornflower, Minimalist, Grid Paper, and Berry.
- Embrace simplicity: As a designer, less is always more (imho). Avoid clutter and let your products shine. Stick to a limited color palette and avoid overdoing it with intricate backgrounds or bold fonts.
- Balance your fonts: Speaking of fonts, choosing complementary fonts can make a huge difference on how your store looks. If you're drawn to a decorative header font, pair it with a simple sans-serif like Inter or Lato for the body text. Here are a few of my favorite combinations. some text
- Heading: Playfair Display / Body: Lato
- Heading: PT Serif / Body: Inter
- Bring in photography: The photos you chose for your products and background image can really take your store to the next level. If you’re looking for photos to use, I always recommend using Dupe for stunning stock images that complement your brand. Dupe has royalty-free images for every aesthetic. Uploading your own background image can be a great way to elevate your storefront, but make sure you choose something subtle that won’t distract from your products!
- Brand consistency is key: Maintain consistent colors, fonts, and imagery throughout your store. This creates a professional and cohesive look that reinforces your brand identity.
By following these simple design tips, you can create a Creator Store that not only looks amazing but also effectively showcases your products and drives conversions. Remember, simplicity often leads to the most impactful and memorable designs!
Follow my small business instagram @justright.designco for more design inspo!
Ready to start building your brand and earning passive income on social? Use code "creator30" for 30% off all Planoly Social Planner or Creator Store plans.